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Practical and accessible guide on how to use cultural and creative industries (CCIs) in urban revitalisation projects, in particular, in central areas of the city and in neighbourhoods with a high amount of built or intangible heritage.

After an extensive review of the evidence and case studies, the guide identifies factors of success in the implementation of projects.

It distinguishes between “key components”, “enabling environment and competencies”, and “process and approach”.

Key components include ensuring that cultural or creative activities or projects are of high quality, tangible buildings and spaces are combined with intangible cultural and creative activities, initiatives from the culture/creative sector are introduced, and new organisations are connected with the local area and the community.

The enabling environment involves the role of government, local political systems, the creation of new planning tools, taxation or legislation, heritage protection, and the involvement of local communities (e.g. in heritage valuation).

The process entails a preparation phase, a planning phase and an implementation phase.

Cultural and creative industries can address specific socioeconomic needs related to the deterioration of areas in historical city centres.

The guide functions more as a conceptual and process framework than as a specific technique to be implemented.

It has a wide repertoire of case studies, as examples of good practices. It has the potential to mitigate or reverse local population displacement dynamics.